TL;DR: Connect short links to QR codes for dynamic content, smart redirects, targeting, and better campaign management.

Connecting a short link to a QR code is an effective way to track user behavior and optimize your marketing campaigns. In this guide, we'll walk you through the process of connecting a short link to a QR code on Short QR. Let's get started!

Before connecting a short link to a QR code, you'll need to create one. Here's how:

  1. Log in to your Short QR account.
  2. Navigate to the "Dynamic short Links" tab on the dashboard.
  3. Click on "Create Short Link".
  4. Fill in the destination URL (you can change this at any time).
  5. Enter the long URL you'd like to shorten.
  6. Customize the short link by adding a custom alias, if desired. Or choose your custom domain.
  7. Click "Create" to save.

You've now created a short link, and you're ready to connect it to a QR code.

To make a QR code dynamic, you'll need to connect a dynamic short link to your QR code. Here's how:

  1. Go to the "QR Codes" tab on your dashboard.
  2. Click on "Create New QR".
  3. Select "URL QR Code" as the QR code type.
  4. Check the "Dynamic QR code" checkbox and from the dropdown, select the dynamic short link you'd like to connect to the QR code.
  5. Customize the QR code design, if desired.
  6. Click "Create" to save.

Your QR code is now connected to the dynamic short link, and you can change the destination of your QR code at any time.

Understanding Dynamic QR Codes

Dynamic QR codes are a game-changer in the world of QR code marketing. Unlike static QR codes, which are permanently linked to a specific destination, dynamic QR codes can be updated and changed at any time. This means that you can easily modify the content or destination URL without having to create a new QR code each time.

The advantages of using dynamic QR codes over static ones are numerous. For instance, you can save time and resources by not having to reprint marketing materials every time you want to update the content. Additionally, dynamic QR codes allow you to track user engagement and gather valuable analytics, helping you optimize your marketing campaigns and better understand your audience.

In my experience, using dynamic QR codes has made a significant difference in the success of my marketing efforts. I remember a time when I had to reprint hundreds of promotional flyers because the static QR code on them was linked to outdated information. With dynamic QR codes, I can now easily update the content without the hassle and expense of reprinting materials. The flexibility and convenience of dynamic QR codes have truly been a game-changer for me.

Utilizing Smart Redirects and Targeting

Smart redirects and targeting are powerful features that can greatly enhance the user experience when scanning a QR code. By connecting a short link to a QR code, you unlock the potential to use these advanced features in your marketing campaigns.

Smart redirects allow you to automatically direct users to different destinations based on specific criteria, such as their device type, location, or time of day. For example, you could create a QR code that directs users to a mobile app download page if they're using a smartphone, or to a desktop website if they're using a computer. This ensures that users are directed to the most relevant and optimized content for their device, improving their overall experience.

Targeting, on the other hand, enables you to show personalized content to users based on their demographic information or browsing behavior. This can help you create more relevant and engaging marketing campaigns, ultimately leading to higher conversion rates and better customer satisfaction.

To effectively use smart redirects and targeting, it's essential to plan your marketing strategy carefully and consider the different scenarios in which users might scan your QR code. By understanding your audience and their needs, you can create a seamless and personalized experience that drives engagement and results.

For instance, imagine you're promoting a new product with a QR code on a poster. By using smart redirects, you can direct users to a video demonstration if they scan the code during business hours, or to an email sign-up form if they scan it after hours. This ensures that users receive the most relevant content based on when they're interacting with your marketing materials, increasing the likelihood of a successful campaign.

Managing and Tracking Your Dynamic QR Codes

Proper management and tracking of your dynamic QR codes are crucial for maximizing their effectiveness in your marketing campaigns. By connecting a short link to your QR code, you gain access to valuable analytics and insights that can help you optimize your campaigns and better understand your audience.

Monitoring your QR code performance allows you to see how many times your code has been scanned, the locations of the scans, and the devices used to scan it. This information can help you identify trends, measure the success of your campaigns, and make data-driven decisions to improve your marketing efforts.

For example, I once noticed that a particular QR code in my campaign was receiving significantly fewer scans than others. Upon further investigation, I discovered that the code was placed in a less visible location on my marketing materials. By repositioning the QR code to a more prominent spot, I was able to increase its visibility and improve its performance.

In addition to tracking your QR code's performance, it's essential to manage your dynamic QR codes effectively. This includes updating the destination URLs as needed, and ensuring that your content remains relevant and up-to-date. Regularly reviewing and updating your QR codes can help you maintain a consistent and engaging user experience, ultimately leading to better results from your marketing campaigns.

By connecting a short link to your QR code and utilizing the management and analytics tools available, you can take control of your marketing efforts and make informed decisions that drive success. Don't underestimate the power of data and effective management when it comes to optimizing your dynamic QR codes.


Connecting a short link to a QR code opens up a world of possibilities for your marketing campaigns. By making your QR codes dynamic, you can easily update content, save time and resources, and gather valuable analytics to optimize your campaigns. Additionally, the use of smart redirects and targeting allows you to create personalized and engaging experiences for your audience, driving better results and higher conversion rates.

Embracing dynamic QR codes and the advanced features they offer can significantly enhance your marketing efforts and help you stay ahead of the competition. If you haven't already, it's time to explore the benefits of connecting a short link to a QR code using Short QR's generator. Give it a try and unlock the full potential of your QR code marketing campaigns.